Te Aroha sausages sizzle competition

A Te Aroha sausage making business has won a national award at the Taste Farmers Markets Awards.

Frank’s Sausages in Te Aroha West won an award from Taste magazine for Tastiest Food Producer from the Butchery, beating around 25 businesses.

Managing directors Frank Nagel and Sheryn Cook said it was the first time Frank’s Sausages had entered the competition and were please with the result.

“We feel that the award is a real testament to the company showing that people really like the products.

“We entered a few products and they judged us on all of the products that we put out as a whole,” Mrs Cook said.

Frank’s Sausages entered its chicken Moroccan sausage, Italian sausage, chicken chipolatas and their lamb brissola into the awards.

The company was judged on the quality of the product submitted as well as the brand and the story behind the products.

“The judges gave us positive feedback on not only the quality, but also the look, story and feel of the brand which was good,” Mr Nagel said.

Mrs Cook confirmed that Frank’s Sausages will enter the awards again next year.

“Our business is growing rapidly and I think the award gives us that reassurance that what we are doing is in the right direction,” Mrs Cook said.

The judges of the awards were celebrity chefs Jonny Schwass, Julie Biuso and Nadia Lim (winner of 2011 Masterchef New Zealand).

The company won silver medals in 2010 at the New Zealand Sausage Awards.